We are a group of curious minds who came together to do what we love & to turn shared expertise into something bigger than ourselves.




Our people are our superpower.
Something here about The Collective being all about the people. The breadth of our knowledge and depth of our experience makes us unlike any other agency or consultancy.
Our team represents a combined
$300M
of business revenue generated
250
years of combined experience
60+
indsturies
Our team
Founder
Aspen Gatz

Aspen is an entrepreneur with 9+ years of experience building ventures at the intersection of hospitality, technology, and storytelling. She founded The Writer’s House Collective to help growth-stage companies evolve through interdisciplinary, story-led innovation.
Strategy Advisor
Jennifer Welshons

Jennifer brings more than 25 years of experience leading transformational strategy across marketing, business intelligence, and communications. She is known for building data-driven strategies that align market insights with product and growth initiatives to drive long-term competitive advantage.
Chief Creative & Growth Officer
Rachel Secka

Rachel has more than a decade of creative leadership experience helping brands refine their identity and scale. She has led creative strategy for businesses ranging from early startups to nationally distributed CPG brands, supporting growth into major retailers like Target and Amazon.
Chief Product Officer
Kevin Lee Quinn

Kevin brings more than 25 years of experience building and scaling high-performance digital products across web and mobile platforms. His work focuses on architecting scalable systems and leading cross-functional teams to deliver enterprise-grade technology solutions.
Director of Strategy
Raven Josiah

Raven has over 7 years of experience in program design, strategic operations, and innovation-driven execution, Raven has helped organizations strengthen their systems, collaboration, and clarity at scale.
Chief Operations Officer
Shannon Shoop

Shannon has over 15 years of experience leading operations, finance, and organizational strategy across multiple industries. She focuses on scaling early-stage companies through data-driven systems, process optimization, and cross-functional leadership.
Chief Community Officer & Legal Counsel
Joey Hasson

Joey is a corporate attorney with experience advising startups through Fortune 500 companies on contracts, governance, and operational growth. His work focuses on structuring scalable legal frameworks and supporting leadership teams through complex commercial and partnership agreements.

WHC Talent Network
Writer's House Collective works with a network of talent across all of our disciplines. Apply to be a part of our talent network below.

Rachel Secka, Chief Creative & Growth Officer
Rachel has more than a decade of creative leadership experience helping brands refine their identity and scale. She has led creative strategy for businesses ranging from early startups to nationally distributed CPG brands, supporting growth into major retailers like Target and Amazon.

Kevin Quinn, Chief Product Officer
Kevin brings more than 25 years of experience building and scaling high-performance digital products across web and mobile platforms. His work focuses on architecting scalable systems and leading cross-functional teams to deliver enterprise-grade technology solutions.

Raven Josiah, Director of Strategy
Raven has over 7 years of experience in program design, strategic operations, and innovation-driven execution, Raven has helped organizations strengthen their systems, collaboration, and clarity at scale.

Shannon Shoop, Chief Operations Officer
Shannon has over 15 years of experience leading operations, finance, and organizational strategy across multiple industries. She focuses on scaling early-stage companies through data-driven systems, process optimization, and cross-functional leadership.

Aspen Gatz, Founder
Aspen is an entrepreneur with 9+ years of experience building ventures at the intersection of hospitality, technology, and storytelling. She founded The Writer’s House Collective to help growth-stage companies evolve through interdisciplinary, story-led innovation.

Joey Hasson, Legal & Chief Community Officer
Joey is a corporate attorney with experience advising startups through Fortune 500 companies on contracts, governance, and operational growth. His work focuses on structuring scalable legal frameworks and supporting leadership teams through complex commercial and partnership agreements.

Jennifer Welshons, Strategy Advisor
Jennifer brings more than 25 years of experience leading transformational strategy across marketing, business intelligence, and communications. She is known for building data-driven strategies that align market insights with product and growth initiatives to drive long-term competitive advantage.
Our Team
“We built The Writer’s House Collective around a simple belief: The best ideas don’t come from one discipline alone. By bringing together experts across Strategy, Creative, Growth, and Product, we help companies think more clearly about where they are going and build the right things to get there.”
- Aspen Gatz, Founder

